Strategic Marketing & Brand Consultancy
Helping organisations gain clarity, direction and alignment.
At The Blue Cherry Consultancy, I provide strategic marketing and brand consultancy for founders and organisations who need clarity, structure and direction in their brand and marketing.
My work sits at the intersection of brand strategy, marketing strategy and communications, helping organisations step back from day-to-day marketing activity and focus on what truly matters.
Thoughtful strategy, built on clarity
I work with thoughtful, ambitious professionals who care about quality, integrity and long-term value — and who want their brand and marketing to reflect that.
My role is to simplify complexity, define a clear direction and translate ideas into:
• Clear brand positioning
• Strategic marketing direction
• Thoughtful, purposeful communications
A considered, strategic approach
My approach is grounded in clarity. That means taking the time to understand your organisation, your audience and your goals before shaping marketing decisions.
I typically work with organisations through:
• Clarity Calls for focused strategic conversations
• Strategic Brand & Marketing Audits to review and align brand and marketing activity
• Strategic Marketing Projects to resolve a specific challenge or define direction
• Strategic Marketing Consultancy for ongoing strategic guidance
No quick fixes. No chasing trends.
Rather than reacting to trends or short-term tactics, I help organisations:
• Make better marketing decisions
• Focus on what matters most
• Build a confident, credible and sustainable brand presence
If you’re looking for a strategic marketing consultancy that brings focus, structure and clarity to your brand and marketing, you’re in the right place.
How can we work together?
My work is collaborative, thoughtful and structured. I lead the strategic thinking, ask the right questions and help organisations navigate complex marketing challenges with clarity and confidence.
Clients often come to me when they feel their marketing has become busy, inconsistent or unclear — and they need an experienced external perspective to help define the way forward.
Hello, I'm Lucia
Founder of The Blue Cherry Consultancy
I’m a Strategic Marketing and Brand Consultant with experience supporting senior leaders, founders, and organisations across the design and creative industries, higher education, SMEs, and professional services.
My work focuses on clarity, positioning and strategic alignment, helping organisations make sense of their marketing and communicate with confidence.
I specialise in translating strategy into clear, effective marketing and communications that people understand, connect with and act on, from defining marketing direction and messaging frameworks to shaping campaigns across digital channels.
I’ve worked across higher education, professional services, architecture and design-led organisations, where clarity, consistency and trust are essential. I’m comfortable advising senior stakeholders, collaborating across teams and ensuring communications align with brand, audience needs and organisational priorities.
My approach is calm, structured and thoughtful, helping organisations focus on what matters most and move forward with purpose.
I’m fluent in English and Spanish and have worked with clients across the UK and South America.
👉 Explore how I can work with you
Would you like to chat and learn more?
Book a free 20-minute call, and we’ll explore how we can work together.